Why understanding the emotional landscape matters more than ever
Buyer emotions have been dissected for decades; seller emotions, still largely ignored. Yet today, in a climate of hesitation and shifting power, this blindspot is decisive. Understanding the seller psyche is strategy; it’s the lever that separates persuasion from indifference.
“I’m so grateful for the thought leadership 1000WATT is providing. Your insights on such critical issues are truly invaluable, especially given the dearth of guidance coming from local, state and national industry leaders.”
